The honest answer is both. Some customers need a fridge tomorrow because the old one died last night. Others are moving house in three weeks and want their new bed to arrive the day after they get the keys.

Offering the right two man delivery options is one of the simplest ways to lift conversion on big ticket items. Here's how next day and choice of day compare, and how to use them together.

What is next day two man delivery?

Next day delivery gets a large item to your customer's home the day after it's dispatched, carried in and placed by a trained two man team.

At BJS, next day doesn't mean cutting corners. Your customer gets the same service standards as any other home delivery, with a much quicker turnaround.

Best for

• Urgent replacements, like fridges, freezers, washing machines and mattresses

• Impulse purchases where speed seals the deal

• Customers comparing you against marketplaces that promise fast delivery

• Clearing stock quickly during sales and peak periods

What is choice of day delivery?

Choice of day delivery lets your customer pick the day that suits them. It gives them maximum flexibility and makes it far easier to fit a delivery around work, school runs and the rest of a busy life.

Best for

• Customers moving house or renovating

• Larger orders like full bedroom or dining sets

• Items that need assembly, where customers want to plan the day

• Shoppers who work full time and can't take a random day off

Why flexibility cuts failed deliveries

A failed bulky delivery is expensive. You pay for the van, the two person team and the fuel, then you pay again for the redelivery. Meanwhile, your customer's patience runs out.

The biggest cause of failed deliveries is simple. Nobody is at home. Giving customers a say over the day, plus a clear time window, makes a huge difference.

Every BJS delivery, whichever option your customer chooses, includes:

• A call to arrange a suitable delivery time

• A three hour delivery window

• A courtesy call before the team arrives

That level of communication keeps first time delivery rates high and calls to your customer service team low.

The smart move is offering both

You don't have to pick one. Most retailers get the best results by offering next day as the fast option and choice of day as the flexible option, then letting customers decide at checkout.

A few tips to make it work.

1. Match the option to the product. Push next day on appliances and mattresses. Lead with choice of day on furniture sets and anything that needs assembly.

2. Be clear about what's included. Spell out room of choice placement, packaging removal and assembly at checkout. Customers pay for certainty.

3. Show the time window. "Three hour window, with a call before arrival" is far more reassuring than "delivery between 7am and 7pm".

4. Use flexibility as a selling point. For high value orders, choice of day can be the reason a hesitant customer finally clicks buy.

Built around your operation

BJS can collect stock from your warehouse or supplier, or store and manage it in our own warehouse. Everything runs through our delivery management system, so your orders, scheduling and tracking stay joined up, whether your customer wants it tomorrow or next month.

With our own fleet and teams who complete three weeks of training, we deliver across the UK mainland with the same care on every drop.

Find the right mix for your customers

Next day wins the urgent buyer. Choice of day wins the planner. Offer both and you stop losing either. 

Want to talk through delivery options for your range? Call our sales team on 01922 324 090 (weekdays, 9am to 5pm) or email hello@bjsfamily.com.

Get in touch today!